When posting a video on Instagram, you may find yourself wondering about Instagram video length. All the editing can go to waste if you are not aware of the Instagram video length limit. We will break it down for you and tell you how long can an Instagram video be.
Being a super visual platform is not something Instagram builds only on images. This social media giant also lets you share videos in different forms anytime you feel like it.
Videos have been an extremely crowd-pleasing way of advertising and entertainment. Did you know we spend one third of our time online watching videos? Or that videos generate more shares than text and images together? Talk about reaching more followers!
Here’s another eye-opener: followers who keep watching the video after 3 seconds will most likely watch it till the end. So make sure to gain their attention right away.
On Instagram, different types of videos call for complying with different requirements. Knowing Instagram video length is essential for building and maintaining your Instagram image.
Here we will go Dutch about video length for Instagram, no need to carry the burden by yourself. Moreover, we will reveal how long Instagram story can be and how long it can last. So let’s get to it.
How long can Instagram video be for an Instagram story?
For a single Instagram story there is a limit of 15 seconds. Of course, this doesn’t mean you have to squeeze in your entire strategy within that frame.
The good news is, there is a quick fix for this problem. You can post videos that are longer than 15 seconds and the app will automatically split them into separate pieces. No need to upload them one by one either. Just upload one long video and the app will do the rest.
So, we wanted to test this and see how it goes. It turns out the app will chop only four pieces with 15 seconds length. This means it works only for videos that are 1 minute long.
If you want to upload videos longer than that, then you will have to do it yourself. Ouch, that sounds harsh. Honestly, it’s pretty easily done, you can even do it in your camera roll. If that doesn’t work for you, there are plenty of apps that can give you a hand here and there.
How long does an Instagram story last?
Instagram story lasts for 24 hours.
That’s why it is a good way of sharing videos with your followers that you don’t want on your feed forever. It is also suitable for other time-limited posts. Think about sales, promotions, events, or giveaways. Just a perfect tool to shed light upon these occasions.
Or you are simply in a mood of sharing moments of your day in wink of an eye. Totally understandable.
How long can Instagram video be in a regular post?
To have a video on Instagram feed you have to choose a video that is not longer than 60 seconds.
Watch out for its minimum length too. You won’t be able to upload Instagram video on your feed if it’s shorter than 3 seconds.
If you want to, you can also record the video in the app itself. And if you’re not that spontaneous, you can always upload it from your phone gallery.
If your video is longer than 60 seconds you don’t absolutely need to edit your long video before the upload. Instagram app allows you to cut and trim the video. This option lets you choose what portion of the video you want your followers to see.
How long can Instagram live stream video be?
Live videos started making a big noise not that long ago. If you want to record Instagram live-stream video, make sure you plan it for under 60 minutes.
An hour of live-stream video gives you a pretty decent chunk of time to show whatever you were planning to. If, by any chance, this is not enough, you can start another 60-minute long video. And another one. Suit yourself.
Live streams will be saved for your followers to enjoy them later as well. However, you can choose to turn this option off.
How long can videos on IGTV be?
IGTV is intended for creating much more captivating and engaging content for your followers.
Whoever wants to publish content this way must be aware of the videos length requirements. Currently, IGTV videos must be between 15 seconds and 10 minutes long. This goes for regular Instagram accounts.
However, if you have a verified account and a mountain of followers, you can upload IGTV videos up to 60 minutes long.
IGTV has grown to be extremely popular, especially during these times when we spend most of our days scrolling. Instagram has also made it possible for both vertical and horizontal videos to be uploaded, which wasn’t the case earlier. With all these options the sky’s the limit, really.